Dare to go where perspectives are not what they used to be. Seth Godin and Simon Sinek inspire a new generation to go beyond “sales training” and become remarkable people connecting with remarkable people. You are a remarkable person. What the remarks are is up to you.
As proof that the torch has been passed, take a look at Ted Ideas Worth Spreading. You will not find one Ted Talk encouraging you to embrace the tired old sales ideas of manipulation by fear of loss, or “handling objections”. Ted is a Milky Way of bright ideas for being authentic, human, considerate, patient, and sincere. Given the choice, and we do have choices, what do you prefer to be remarkable for?
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Author: Tom Meyer, Owner-Broker, Essential Real Estate, LLC Madison, WI
The real estate transaction, disclosure, and confidentiality are the business of a Wisconsin licensee. It's in the transaction where the skill of the licensee, and their commitment to the law where the public is protected or placed at risk. What you see REALTORS do to brand themselves and their firms, promote their service, advertise, and process paper do not require a license. I believe negotiations to create and honor a real estate purchase agreement is where the agent has the greatest value in a transaction. Paying professional fee rates for the administrative services is a choice consumers deserve. Old business model driven commission rates are taxing the home equity of American home sellers. Essential Real Estate was created to put more money in the hands of the consumer by eliminating expenses for the firm and charging a fair price for the real real estate service.
View all posts by Tom Meyer, Owner-Broker, Essential Real Estate, LLC Madison, WI
